Colour - why is it so important?
Choosing the Perfect Colour Palette for Your Bespoke Artwork and Pattern Design
Colours are more than visual appeal; they convey emotions, values, and brand identity.
As an artist and designer, colour is my bread and butter. I am absolutely obsessed with colour combinations and the emotional impact of colour (colour really does impact the way we feel!)
Let's explore this captivating world and see how the right designer can help you find your perfect colour palette for your bespoke artwork and pattern design.
Crafting Your Brand's Unique Identity
Selecting the ideal colours is pivotal in defining your brand personality. Working with a skilled designer is key to bringing your vision to life in your bespoke artwork and pattern design. They'll collaborate closely with you to create a unique colour palette that resonates with your values and also speaks to your ideal audience.
Consistency in visual language
Your brand's colours should extend beyond your logo or print designs, ensuring a cohesive look across your bespoke artwork and pattern design.
This is so important. Colour tells a story and conveys a ‘feeling’. We want all of this to represent you and your unique brand or business.
Colourway Changes Case Study - Peggy Road
I recently had the absolute pleasure of welcoming Emma ( Founder of Peggy Road) into my pattern gallery. She loved a selection of the prints in my collection, however she wanted to tweak the colours to make those patterns align with her unique style and vision. With creative collaboration, we developed a unique colour palette that embodied her vision. Emma's swim collection has been a huge success.
Here’s what Emma had to say about her experience -
“Steph was incredibly easy to work with and very helpful. I had a few changes I wanted to make in regards to the colourways, which Steph was happy to do so in a quick turn around time. I'm very happy with the patterns and can not wait to launch the products they are on!”
Unlock the Power of Colour in Your Bespoke Artwork and Pattern Design
The right colours can transform your bespoke artwork and pattern design, evoking emotions, messages, and unforgettable experiences. Ready to elevate your brand's image through bespoke artwork and pattern design? Let’s create something beautiful together!
